What is a Record Pool and How to Use Them For Exposure
The winter months have hit us and unless you live in Southern California, most people aren’t swimming in open-air pools any longer.
Until recent times, Indie Artists and the labels they set up for themselves had a hard time getting their music heard by anyone outside their own backyard pool of fans. With guerilla marketing finally becoming common practice and online music stores becoming a main stay for the music aficionado, record pools are now open for business to the general indie population.
What is a record pool? Basically, a record pool is a membership of DJ’s that act as an intermediary between DJ’s and the music makers. The power behind a record pool is that it can reach a mass, global market in lightening speed.
As of 2005, there are over 7000 DJ’s and industry professionals who are part of this digital revolution. In order for a DJ to belong to a record pool, they must pay a monthly association fee to obtain the latest and most current music.
Frequently this music is available to them before it becomes available to mainstream radio, and because of that, record pools quite often have more of an initial impact than the popular mainstream outlets.
The power radio programmers have over radio, clubs and street music is now handed over to the DJ’s who participate in the record pools, allowing them to have control over what they “break.”
So how can you get an invitation to swim in their pool? No invitations necessary, but you must have a good professional product that is available in digital format (although I did find one that accepted vinyl).
Some of the record pools now require that you have your own label, meaning that you don’t submit as your band name. That is easily done by setting up your own label (too much information to go into here, but you can find the information inside my book The Indie Guide to Music, Marketing and Money).
Once you have the business side taken care of, start searching the internet using the keywords, “record pool,” and then contact them to be certain that your style of music is part of their repertoire.
Don’t randomly send out your online or hard copy press kit to every record pool you find, just as you wouldn’t send your music to every station you discover. E.g., a country record pool isn’t interested in acid rock and a classical record pool won’t be interested in spinning a blue grass tune. Then begin to submit your CDs using the contact information you acquired. Do you homework and beware of companies that don’t post charts or may be music collectors.
Here are a few record pools I found on the web:
http://www.americanrecordpool.com (they represent an assortment of music, including R&B, Hip-Hop and Dance.)
http://www.keystonespinners.com (they represent Hip Hop, Latin, World and Jazz)
http://www.recordpools.com (they represent Dance, Hip Hop, and Latin)
The time for indie artists is upon us, but you better take advantage of record pools now, before someone puts a “no swimming without a lifeguard” sign out. Copyright 2006
About the Author
Jaci Rae is a #1 Best Selling author of The Indie Guide to Music, Marketing and Money and Winning Points with the Woman in Your Life One Touchdown at a Time. Book Jaci for your next show:
and hit contact button for her publicist.
Blues Magoos- Gotta Get Away (vinyl)
|
|
Kiss Rare Sealed Blue Vinyl Lp Record Sonic Boom $199.99 |
|
|
THE BEATLES 1967-1970 2-RECORD SET LMTD BLUE VINYL LPS $185.00 |
|
|
Bumble Bee Slim Back In Town Blues Vinyl LP Record $160.00 |
|
|
Champion Jack Dupree Low Down Blues Vinyl LP Record $150.00 |
|
|
BLUES/R&B 45RPM RECORD-FAYE ADAMS-RED VINYL HERALD 416 $150.00 |
|
|
Jesus Lizard ‘Blue’ 1998 LP VINYL RECORD PUNK OOP VG+ $149.98 |
|
|
1961 Barbie BLUE Vinyl Ponytail Record Tune Tote NMINT $125.00 |
|
|
Beatles German Red Blue Record vinyl album set 1962-70 $119.99 |
|
|
BLUES/R&B 45RPM RECORD-FAYE ADAMS-RED VINYL HERALD 416 $100.00 |
|
|
ELVIS BLUE SUEDE SHOES RECORD 45 BLUE VINYL MINT $100.00 |
|
|
RARE COUNTRY BLUES Eugene Rhodes SEALED VINYL RECORD $100.00 |
|
|
BILL RILEY Harmonica And The Blues Vinyl LP Record $99.98 |
|
|
7″ Blue Vinyl Record Jackets W/ Hole Cardboard EP x 250 $87.50 |
|
|
Frankie Brunson, Big Daddy’s Blues Vinyl LP Record $85.00 |
|
|
Clyde McPhatter Golden Blues Hits R&B Vinyl LP Record $75.00 |
|
|
Shakey Jake ‘Mouth Harp Blues’ Vinyl LP Record $75.00 |
|
|
Sting Signed ‘Dream of the Blue Turtles’ Record w/Vinyl $75.00 |
|
|
B.B. KING WAILS LP RARE RED VINYL CROWN RECORDS BLUES $74.99 |
|
|
MADONNA True Blue Rare Hong Kong CLEAR Vinyl LP Record $69.99 |
|
|
LP RECORD LOT – R&B SOUL BLUES 20 VINYL RECORDS $69.99 |
|
|
HISTORY OF BLUE THUMB RECORDS 3LP Red/Blue/Yellow VINYL $69.98 |
|
|
Blue Cheer s/t Self titled picture disc LP Vinyl Record $59.99 |
|
|
Blue Cheer New Improved Picture disc LP Vinyl Record $59.99 |
|
|
BARONESS Blue Record 3xLP Deluxe Color vinyl M- $50.00 |
|
|
todd RUNDGREN I SAW THE LIGHT BLUE VINYL 45 7″ RECORD $49.99 |
|
|
Elvis 45rpm record & Picture Sleeve, Blue Vinyl Poland $49.99 |
|
|
1977 Elvis Presley Moody Blue Vinyl (LP BLUE RECORD) $49.99 |
|
|
Baroness “Blue Record”2x LP Mastodon vinyl Pelican Isis $49.99 |
|
|
MATTHEW SWEET Blue Sky RARE AUTOGRAPHED Vinyl LP RECORD $49.98 |
|
|
ELVIS COSTELLO- My Aim Is True BLUE VINYL IMPORT RECORD $49.95 |
|
|
Jimi Hendrix The Blues Martin Scorsese Vinyl Record LP $49.95 |
|
|
Jimi Hendrix The Blues Scorsese 200 Gram Vinyl Record $49.95 |
|
|
Baroness – Blue Record – Blue & Silver Vinyl – New $45.00 |
|
|
Blues Rediscoveries Various Artists Vinyl LP Record $45.00 |
|
|
ELVIS PRESLEY G.I. BLUES LP VINYL RECORD RARE MONO 1960 $44.99 |
|
|
Vinyl Wall Art – Record Player @ CityZen Design 22 x 15 $43.99 |
|
|
Vinyl Wall Art – Record Player @ CityZen Design 22 x 15 $43.99 |
|
|
SURF 45 RECORD RIP CORDS RADIO COPY BLUE VINYL 42812 $40.00 |
|
|
STYX Best of Styx Blue Vinyl Record Limited Edition Cnd $40.00 |
|
|
This Is The Moody Blues 2 Lp’s 12 vinyl Records $40.00 |
|
|
Memphis Slim Memphis Blues vinyl LP VG+ Olympic Records $39.99 |
|
|
Elvis 45rpm record & Picture Sleeve, Blue Vinyl Poland $39.99 |
|
|
Max Richter Blue Notebooks 12″ VINYL LP RECORD NEW 180g $39.99 |
|
|
Alkaline Trio Good Mourning 2x LP Blue Vinyl Record NEW $39.99 |
|
|
RARE! Vintage Red & Blue Vinyl Country Music Record Set $39.95 |
|
|
MONSTERS OF FOLK Ltd Blue Vinyl Record Store Day LP $37.99 |
|
|
MOODY BLUES SEVEN RECORD DEAL VINYL LP’S $36.00 |
|
|
Rane Serato Vinyl Record RED, BLUE & CLEAR Lot! $35.99 |
|
|
Lightning Hopkins The Blues vinyl LP Mainstream Records $35.00 |
|
|
Acrophet Corrupt Minds LP BLUE Vinyl Record USA $34.99 |
|
|
BARONESS “THE BLUE RECORD” DOUBLE VINYL LP + MP3 CARD $34.99 |
|
|
LOT OF 9 MOODY BLUES LP VINYL RECORDS $34.99 |
|
|
RIGHTEOUS BROTHERS SOME BLUE-EYED SOUL LP VINYL RECORD $34.99 |
|
|
Forward To Death Death Therapy LP BLUE Vinyl Record $34.99 |
|
|
MONSTERS OF FOLK 12″ Clear Blue Vinyl S/T record store $34.99 |
|
|
Baroness – Blue Record NEW 2x 12″ LP colored vinyl $33.99 |
|
|
Baroness Blue Record LP New Colored Vinyl $32.99 |
|
|
The Worlds Greatest Blues Singer – Vinyl LP Record Set $32.39 |
|
|
(2) RANE SSL BLUE VINYL SERATO SCRATCH LIVE RECORDS $31.95 |
|
|
Baroness BLUE RECORD Vinyl LP NEW & SEALED L@@K!!! $30.99 |
|
|
WeeZER – The Blue Album – SEALED VINYL LP RECORD $30.99 |
|
|
A collection of Elvis Records including a BLUE VINYL $30.00 |
|
|
Rane Serato Scratch Live Vinyl Blue Control Record pair $30.00 |
|
|
2X Rane Serato Vinyl Record RED PURPLE BLUE CLEAR BLACK $29.99 |
|
|
Dale Crover 7″ Blue Vinyl Kozik Man’s Ruin Record MR04 $29.99 |
|
|
Exodus: Bonded By Blood 2x 12″ BLUE VINYL LP RECORD NEW $29.99 |
|
|
Baroness The Blue Record 2x 12″ VINYL LP 2LP RECORD NEW $29.99 |
|
|
NINA SIMONE BROADWAY BLUES VINYL RECORD ALBUM LP 1964 $29.99 |
|
|
BUTTERFIELD BLUES BAND Keep On Moving VINYL LP RECORD $29.98 |
|
|
Baroness “Blue Record” 2XLP Blue/Gray Swirl VINYL! $29.98 |
|
|
David Bowie HANDCRAFTED (Blue Vinyl) Record DESK CLOCK! $29.98 |
|
|
YUK RECORDS “THE WORLD’S WORST RECORD SHOW” BLUE VINYL! $29.97 |
|
|
Kyuss Blues For The Red Sun 180 Pressed Record Vinyl LP $29.95 |
|
|
FCC Baby I Want You BLUE VINYL 45 RECORD FUNK SOUL hear $29.95 |
|
|
AUDIOSLAVE Out Of Exile 2x VINYL LP RECORD Blue Wax NEW $29.94 |
|
|
Elvis Presley, Moody Blues – Blue Vinyl LP Record $29.66 |
|
|
REM CHRONIC TOWN BLUE VINYL #D Record store day R.E.M. $29.24 |
|
|
Modest Mouse Blue Cadet/ Do you Connect 7 Vinyl Record $29.00 |
|
|
Kayo Dot Blue Lambency Downward 12″ VINYL LP RECORD NEW $28.99 |
|
|
Monsters of Folk / Record Store Day Limited Blue Vinyl $28.97 |
|
|
Jesse Fuller’s Favorites Blues Vinyl LP Record $28.00 |
|
|
GO NOW THE MOODY BLUES #1 RARE LONDON LP VINYL RECORD $27.99 |
|
|
Darkthrone: Total Death 12″ BLUE VINYL LP RECORD NEW $27.99 |
|
|
Vader: Reign Forever 12″ BLUE VINYL LP RECORD NEW 180g $27.99 |
|
|
Opeth: My Arms Your Hearse 2x 12″ BLUE VINYL LP RECORD $27.50 |
|
|
12″ Glossy Blue Record Jackets with Hole LP Vinyl x 50 $27.50 |
|
|
Moody Blue – Necklace made from vinyl record and CD $27.00 |
|
|
Wilco: Sky Blue Sky 2x 12″ VINYL LP RECORD + CD NEW $26.99 |
|
|
And Her Blue Boys – Vinyl Record $26.09 |
|
|
Dissection: Live Legacy 12″ BLUE VINYL LP RECORD NEW $25.50 |
|
|
Holy Terror: Mind Wars 12″ BLUE VINYL LP RECORD NEW $25.50 |
|
|
The Beatles 1962–1966 – BLUE Vinyl Record Set $25.17 |
|
|
ONCE UPON A TIME 45 RECORD GOD,COLD BLUE VINYL $25.03 |
|
|
RARE BLUES 1927 35 SMITH OLIVER TUCKER VINYL LP RECORD $25.00 |
|
|
BARONESS Blue Record NEW vinyl LP 12″ 2xLP $25.00 |
|
|
The Siegel Schwall Band “Shake!” Blues Vinyl LP Record $25.00 |
|
|
Radioblue Warehouse LP Vinyl Record Radio blue $25.00 |
|
|
BLUE OYSTER CULT TRYANNY AND MVTATION LP VINYL RECORD $25.00 |
|
|
DOWNSET *RARE* BLUE VINYL 7″ RECORD (MADBALL, HARDCORE) $24.99 |
|
|
Sealed Blue Skies Kiri 12″ Record Nelson Riddle Vinyl $24.99 |
|
|
45 Vinyl Record and Sleeve Frame Featuring Dark Blue Mat Design, solid wood black frame and REAL glass front $39.00 A Professionally Matted Record Album Frame For A Fraction Of Custom Frame Shop Prices. Our frame allows you to frame your vintage 45 vinyl record and sleeve in a unique matted design. These frames feature “real” glass NOT plexi-glass, a solid wood black frame and our patented ez mount system. Frame opening 11×16 overall size 13×18 inches FREE SHIPPING FOR ORDERS OVER $100 Made in the USA… |
|
|
Record Album Lp Frame Featuring Dark Blue Jukebox Style Mat Design and a Solid Wood Black Frame $59.00 A Professionally Matted Record Album LP Frame For A Fraction Of Custom Frame Shop Prices. Our frame allows you to frame your vintage 12 inch vinyl lp record sleeve AND vinyl record in a unique matted design. These frames feature “real” glass NOT plexi-glass, a solid wood black frame and our patented ez mount system. Frame opening size 16×23 overall size 18×25 inches FREE SHIPPING FOR ORDERS OVER $… |
|
|
1 Blue Solid Aluminum Vinyl Record Dome Adapter / Insert – Fits Almost Any Turntable! #07MDDABL $8.99 [1.5" x 1.5" x .75"] This listing is for 7″ Solid Aluminum Dome Adapters (not hollow!). The adapters allows you to play 45 RPM singles on almost any record player. These are BRAND NEW adapters. Suggested Retail $9.98 ea **CONTINENTAL US SHIPPING ONLY!**… |
|
|
Symphonicities: Special Edition (+1 Bonus Track) $19.93 The special edition of Symphonicities includes the bonus track “Straight To My Heart.” Symphonicities; the companion CD to accompany Sting’s highly-anticipated world tour, which begins June 2 in Vancouver, featuring the Royal Philharmonic Concert Orchestra, conducted by Steven Mercurio (Bocelli, Pavarotti). The new studio album, comprised of Sting’s most celebrated songs re-imagined for symphonic … |
|
|
Hot August Night/NYC: Live From Madison Square Garden, August 2008 (DVD/CD) $15.49 Recorded live at New York’s Madison Sqaure Garden in August 2008, Hot August Night/NYC captures Neil’s phenomenal four-night sold-out run and presents definintive versions of classic tracks, audience crowd-pleasers, personal favorites of the artist, and the first concert versions of songs from his recent releases – the critically-acclaimed 12 Songs (2005) and Home Before Dark (2008) which debuted … |
|
|
Kind of Blue [Vinyl] $17.95 Limited edition high definition premium 180gm vinyl LP repressing of this classic Jazz album. Originally issued on vinyl, the ongoing popularity of LP pressings and repressings has ensured the longevity of this format for years to come. Jazz Wax Records. 2010…. |
|
|
Nirvana Novelty $100 Poker Chip Keyring – Blue $7.99 $100 Novelty Poker Chip Keyring. Classic logo printed on both sides of the poker chip….. |
|
|
Iron Maiden Novelty $100 Poker Chip Keyring – Blue $7.99 $100 Novelty Poker Chip Keyring. Classic logo printed on both sides of the poker chip…. |
|
|
Blue Oyster Cult Dont Fear The Reaper Framed Silver Record A3 $99.99 Framed Commemorative Silver Disc Display Sized 14inc x 11inc – 1 inch, black Plexi-glass frame included Here is your chance to purchase the superb commemorative silver disc display pictured. The displays feature a silver plated 7″ record with a mirror like finish. The record has been professionally electroplated and will not peel or crack. The displays are mounted and framed as pictured. The listi… |
|
|
got vinyl? Men’s Tee Shirt in 12 colors Small thru 6XL … |